FAQs

WHAT DOES “IT IS WHAT IT IS” MEAN?
Whatever you want it to mean.  For us it is simply a life philosophy  to make the most of every situation and each relationship.

WHAT ARE YOU TRYING TO ACCOMPLISH?
Share a life philosophy that may inspire people to be authentic, have more fun, and live life beyond your current situation.

WHAT’S THE SECRET TO LIFE?
Learning to have fun – yes, it is a skill that can be acquired.  We don’t pretend that life is all roses, but we certainly think there is more fun to be had.

WHAT IS YOUR BOOK SERIES ALL ABOUT?
Reality.  We are in search of finding the realities of all kinds of subjects so we can help people.  We partner with other people who have an interest, expertise, and experience in a given subject and dig down to the realities and then publish the work for others to benefit from it.  If you have a project you would like us to consider, please find more information here (link to “book” page).

DOES YOUR COMPANY DO PARTNERSHIPS?
Absolutely, the more people we can team up with the better.  However, we are not only after the almighty dollar as we value the people we choose to partner with – this is important to us.  If you have any ideas, please contact jesse@itiswhatitisman.com.

I LIKE WHAT YOU ARE DOING, HOW CAN I BE A PART OF IT?
First, be yourself and encourage others to do the same.  Second, have more fun than you are currently having, take a picture, and send us a digital photo by going to the home page upload form or sending the photo to photos@itiswhatitisman.com.

IF I BUY SOME APPAREL AND IT IS THE WRONG SIZE, WHAT CAN I DO?
Give that one to someone it does fit, then buy the right size.  Just kidding.  Send it back and all you have to do is pay the shipping (someday when we have enough $$$, we won’t even make you pay the shipping).

WHAT IS YOUR LIFE PROGRAM ALL ABOUT?
It is a 10-week online program that has the possibility of leading you to a more balanced, fulfilling life by asking you questions that you haven’t been asked in a long time, teaching you how to change your thinking, and forcing you to create goals and a specific action plan.  A bit of reality here – this program is extremely powerful, but it does not contain any secret to success.  Work on your part is necessary, but if you are willing you can start living and will be marching towards your own purpose shortly.

WHY IS THE “LIFE PROGRAM” $199?
Simple, we want it to be enough of an investment in yourself so you do the work over the next 10 weeks.  Yeah, if we lowered the price more would buy it, but that is not our goal…we would like others to experience the power of evaluating all aspects of your life and perhaps discovering what you really want, much like Jesse’s experience.

IS THERE A GUARANTEE?
Actually better – we don’t charge you until 10 days after you start the program, which means you get to experience it first and if you are not happy, simply cancel and you will never be charged.